Barbara Hannah Grufferman

fearless after 50

My Blue Period

I’ve always been a bit of a late bloomer and never once have I referred to myself as an early adopter. Trends and . . . well . . . just about everything . . . need to grow on me–sometimes quite slowly–before they “take.” That’s why I’m only now wearing blue nail polish.

Fishnets: To Wear or Not to Wear?

An article in The Daily Mail (usually a blast of a read, with the prerequisite dry British humour–yes I spelled it the way they do–thrown in) stopped me in my tracks. I had actually been planning my outfit for a luncheon event and had decided to forgo my usual black on black and go with a peachy, swingy (but knee-length) skirt with . . . Read More

Top Ten Things Advertisers Should Never Do (if they want us to love them!)

The television industry — and the advertisers who fuel it — catered to the post 50 market for decades, creating a true symbiotic relationship. But somewhere along the way, we started to age out of the highly appealing 18-to-49-year-old demographic. Boomers were pushed off the radar screen as soon as we hit 50, watching helplessly from the sidelines as advertisers . . . Read More

The #1 Proven Way to Make People Like You . . . No Matter What Your Age

Why Dale Carnegie is the Real Deal A few weeks ago I bought a copy of How to Win Friends & Influence People by Dale Carnegie for my 18-year old daughter, a freshman in college. I remember reading it after graduating, embarking on my new life out in the “real world.” It was recommended to me by a professor who believed that . . . Read More

Finding the Perfect Glasses for Your Perfect Face!

Who said reading glasses had to be frumpy? Since entering my 50′s, I’ve had to keep a 6x magnifying mirror adhered to my bathroom mirror so I don’t end up putting mascara on my lips.Presbyopia (an age-related condition whereby eyes have trouble focusing on objects that are close) is a natural byproduct of getting older, and I have it in spades. . . . Read More

“Generations of Strength” Award from the National Osteoporosis Foundation

I am thrilled that the National Osteoporosis Foundation has chosen to recognize me as a leading voice of positive and healthy aging with the “Generations of Strength” Award, which will be give to  me at the NOF annual “A Gift From Mothers to Daughters” luncheon on September 24th.